Onward and Upward: Embracing the Momentum of Moving Forward!

Posted on March 1, 2024 by Meredith


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Hello there everyone!

I hope everyone had a great week….

Alright, let’s chat about my week. Been hustling to get this funnel sorted, but I have to admit, I didn’t quite get it all wrapped up yet. Life’s been throwing curveballs left and right, but hey, that’s just how it goes sometimes.

I thought I would fill you in on what’s been brewing in my funnel-building adventure. It’s been quite the experience, let me tell you!. It’s like this fun little puzzle—You’ve got your opt-in pages, lead magnets, loads of content, and everything that needs to sync up perfectly. Sure, I haven’t aced every little thing just yet, but, every step forward counts, don’t you think?

So, if you’re thinking about diving into the world of creating a funnel, just know it’s a journey, but for the most part it’s not very difficult to accomplish. But hey, that’s half the fun, isn’t it? Here’s to adapting to whatever comes our way and getting that funnel up and running smoothly before you know it! Just embrace the progress, no matter the pace—it’s all about moving forward, one step at a time, and mastering each step! That’s what my mentor, Dean, tells me all the time…


First, What is a Sales Funnel?



**Sales Funnel**-A sales funnel is a strategic process that guides potential customers through a series of stages, from initial awareness to making a purchase, effectively turning leads into customers. It involves attracting, engaging, and converting prospects by providing relevant information and value at each step of their journey.


Building a funnel page involves creating several key components, including an opt-in page, a thank-you page, a lead magnet, and a form to collect email addresses and names. Here’s how you can create each element:

1. **Opt-in Page**:
Headline: Create a compelling headline that grabs attention and highlights the value proposition of your lead magnet.
Sub-headline: Provide additional context or benefits to reinforce why visitors should opt in.
Call-to-Action (CTA): Include a clear and prominent CTA button that encourages visitors to opt in. Use action-oriented language such as “Get Instant Access” or “Download Now.”
Opt-in Form: Place an opt-in form prominently on the page, asking for the visitor’s name and email address. Keep the form simple and easy to fill out.

2. **Lead Magnet**:
– Choose a valuable resource that addresses a specific problem or need of your target audience. This could be an e-book, whitepaper, checklist, template, webinar, video series, or exclusive content.
– Ensure the lead magnet delivers on its promise and provides genuine value to the audience.

3. **Thank-You Page**:
Confirmation Message: Thank the visitor for opting in and reassure them that they’ll receive the lead magnet shortly.
Delivery Instructions: Provide clear instructions on how the visitor can access or download the lead magnet. Include any necessary links or steps.
Next Steps: Encourage the visitor to take further action, such as following you on social media, exploring your website (blog), or contacting you with questions.
4. **Opt-in Form**:
Name Field: Include a field for the visitor to enter their name.
Email Field: Include a field for the visitor to enter their email address.
Submit Button: Use a clear and prominent button to submit the form. Customize the text to encourage action, such as “Send Me My Free Resource” or “Get Instant Access.”


When building your funnel page, focus on creating a seamless and user-friendly experience for visitors. Test different elements such as headlines, visuals, CTAs, and form placements to optimize conversion rates. Additionally, ensure compliance with relevant data protection regulations, by providing clear privacy policies and obtaining explicit consent for email marketing purposes.

I understand it might seem overwhelming, but with the “Affiliate System” and tutorials provided by my mentor, tackling each step has been surprisingly straightforward. Rest assured, achieving this is entirely feasible and can be accomplished with greater ease than you might expect.

The other things I explored this week


My Journey into Understanding Facebook Reels                                                         

I feel the need to explore social media soon because it’s the primary way to gain visibility and attract viewers to my blog. Currently, I’ve been diving into the details of Facebook Reels to understand its features before the inevitable moment when I have to appear on camera. I anticipate initial challenges and recognize that everyone starts with a learning curve. We all have to begin somewhere, and the key is gaining experience over time. I know I just need to dive into it, but I’m a bit of a perfectionist, so I have to dissect it first… 😂

One highlight was discovering the supportive community within Facebook Reels. Creators uplift each other, share tips, and collaborate. It was very encouraging to see, and made me feel at ease a little more with exploring for myself.

Some of the things I’ve discovered include the ability to add music, text, and backgrounds to my camera on Facebook Reels. This is entirely new territory for me, as my social media activity has mainly revolved around sharing my kids’ achievements or holiday updates—so this will be quite the adventure when the time comes for me to dive into it more in depth!

Overall, my research into Facebook Reels has been educational and inspiring. It deepened my appreciation for content creators’ creativity and provided valuable insights for my own endeavors.

Discovering Trello     

Something else cool I explored this week. A colleague of mine suggested an app called “Trello” for setting goals and getting organized. Remember how I mentioned needing to get more organized and set some goals in my previous post? Well, I finally took the plunge and got the app, and I’m loving it! If you’re in the same boat and need a little organization in your life or business, definitely give “Trello” a shot—it’s been a game-changer for me!

Some Encouraging Words

Every step forward, no matter how small, is a stride toward realizing your dreams. The journey itself holds invaluable lessons, growth, and moments of self-discovery. Embrace each progression as a crucial part of the path unfolding before you.

Challenges are transformative opportunities, urging you to tap into your resilience and emerge stronger. Stay positive amidst setbacks, recognizing them as mere detours on your journey to success. You possess unique abilities—trust in your talents, embrace your potential, and confidently move forward. The greatest adventures await those who believe in themselves and the power of their dreams.

What did we cover here

  1. We learned what a Sales Funnel is and it’s purpose

  2. Learned a little about Facebook Reels

  3. We also learned that Trello is a good app to use for getting organized and setting goals.


Stay tuned for next week’s blog post, where we’ll dive deeper into our next steps of building our business. Get ready to uncover valuable insights, actionable tips that will help you on your journey. Don’t miss out and join me for another exciting adventure!

Don’t forget to let me know what your thoughts are in the comments, and if you have any questions please don’t be shy. That’s how we all learn!

Until next weeks post!

To our success,

Meredith Moore




28 thoughts on “Onward and Upward: Embracing the Momentum of Moving Forward!

  1. March 1, 2024 at 09:43:55 PM by Judith Arranz

    You make everything sound do-able even if a little complicated. Thank you for helping me make my journey sound like it can actually happen!


    • March 3, 2024 at 03:50:51 PM by Meredith

      Hi Judith,
      Thank yoiu for your comment! I’m so glad my post gave you some insight. 🙂


  2. March 2, 2024 at 03:24:59 PM by Kate Loving Shenk

    I’ll have a look into Trello although I still like to write my goals into a calendar. It gets into my brain better, somehow.


    • March 3, 2024 at 03:52:21 PM by Meredith

      Hi Kate,
      Everyone has their way that works best for them. Stick with what works for you.


  3. March 2, 2024 at 04:09:11 PM by Alison Blaire

    I applaud your determination and resilience in tackling the challenges that come with building a funnel. Embrace the progress, no matter the pace, and keep moving forward towards your goals! Your willingness to explore new avenues like Facebook Reels and utilize tools like Trello shows your commitment to growth and organization in your journey.


    • March 3, 2024 at 03:56:06 PM by Meredith

      Hi Alison,
      Thank you for your kind words.. I do try to stay positive, and try to keep moving forward. Some of the tools we all have access to out there can help
      tremendously sometimes. Thanks again.


  4. March 2, 2024 at 05:20:00 PM by John

    Meredith, great post here. sounds like you have been digging and learning. Great points you defined and I want to look into the Reels. Interesting!?
    Blessings on your success.



  5. March 3, 2024 at 12:02:49 PM by Vanessa Lea

    Hi there… great post thank you so much for sharing. I want to provide video content, but I haven’t decided which platform to use precisely. I want to check into FB Reels as well as Instagram Reels. TikTok seems to be a trendy option as well. What made you go with FB Reels as opposed to the other platforms? I’m new to all of that and don’t know the ins and outs of each.


    • March 3, 2024 at 04:06:06 PM by Meredith

      Hi Vanessa,
      Thank you! Truthfully, I don’t have any experience yet with any of the platforms. I picked Facebook Reels to start with only because I know Facebook a little bit, and thought since I’m somewhat familiar with Facebook it would be the easiest for me to start with first. Really, we just need to pick one, dive into it, and then go for it…. Good luck with your adventure into the social media world.


  6. March 3, 2024 at 07:32:39 PM by Andy Jacobs

    Hi Meredith, Great blog and well thought out and presented. Just a thought; if it was me I would have stopped it after the funnel part and the remainder I would have used in a subsequent post. Personally, I’m leaning towards shorter blogs. Hope you don’t mind my comments. Good luck with building the funnel; you will succeed I’m sure of it.


    • March 4, 2024 at 12:33:12 PM by Meredith

      Hi Andy,
      I don’t mind at all getting feedback. That is how we learn, and if you have suggestions on what I can do better, please let me know. I will keep those thoughts in mind for my next post. Thank you!


  7. March 3, 2024 at 09:58:17 PM by Marc

    Great post with so much information!
    I remember once hearing the phrase: “if it was this easy, everybody would be doing it!” and thinking, ok, I need to put my thinking cap on and make sure that I learn everything I can and put all of it in action.
    Taking action also is something a little harder to do and kudos to you for continuing your journey even if there’s a few curve-balls as you mention.
    Looking forward to reading your future posts — and about your journey!
    All the best!


    • March 4, 2024 at 12:29:32 PM by Meredith

      Hi Marc,
      Thank you for your comment and kind words. If life were so easy, we all would have what we want by now. Unfortunately, it’s not that way. Thank you!


  8. March 4, 2024 at 07:22:04 AM by Atif Perwiz

    Meredith, firstly, don’t worry about life getting in the way that’s just what happens. As long as you keep going and your own pace you’ll be fine just don’t stop. I love how you’ve broken down the sales funnel and what’s included. I haven’t seen that many posts on this topic so it’s very useful thank you. I also use Trello I’ve used it mostly at work when running projects but it’s a great way of listing out your tasks and providing deadlines and dates for getting them completed. Thanks, Atif


    • March 4, 2024 at 12:25:09 PM by Meredith

      Hi Atif,
      Yes, I don’t plan on stopping for anything… Life does get in the way, and there’s not much we can do about it but keep plugging away.. Thank you for your encouragement. It really helps to hear other people give you that once in a while. Thanks Atif!


  9. March 4, 2024 at 08:17:09 AM by Nakina Lawson

    Hi, Meredith!

    Good luck setting up your funnel this week! I just got mine done. It was a matter of perseverance, for sure!
    But, one step at a time, and I got it done. I found it difficult to be patient doing each little step. I had to be careful to pay careful attention to the videos so I didn’t miss anything. Sometimes, I had to go backward when I realized I’d missed something.
    So I just want to encourage you. You can get it done! And it’ll feel great!

    I’ll have to check out Trello. I have heard so much about it. I keep myself going by planning. I’m a perfectionist myself, so I have to focus on the small steps right in front of me rather than the big picture ahead.

    I look forward to hearing your progress in the next week!
    Onward and upward! Best wishes!


    • March 4, 2024 at 12:20:32 PM by Meredith

      Hi Nakina,
      Thank you for the encouraging words. I appreciate it! I’m glad you got your funnel completed.. One step at a time and we’ll get there, right? Definitely check Trello out… It’s a great tool to have. ☺


  10. March 4, 2024 at 01:48:58 PM by Eleanor Hope

    Love your site, colors, images, and layout.
    I like the title reminding us that as long as we are moving we are building momentum.

    Good accessible review of the sales funnel.

    Look forward to hearing more about your venture into FB reels


    • March 7, 2024 at 04:10:14 PM by Meredith

      Hi Eleanor,
      Thank you for the kind words. I’m glad you enjoyed my post. Best of luck to you.


  11. March 4, 2024 at 03:21:18 PM by Martin Lefebvre

    Hello Meredith! It’s a great idea to write about what is a marketing funnel. No doubt you will succeed getting yours up and running. I was thinking as well learning about doing Facebook reels. Following this reading I will surely give it a try!
    Thank You.


    • March 7, 2024 at 04:07:57 PM by Meredith

      Hi Martin,
      I’m glad you got some insight on my post about Facebook Reels. Best of luck to you, and thank you for your comment.


  12. March 4, 2024 at 04:11:41 PM by Sherri Pulcino

    Great information on the Sales Funnel. Thanks for sharing. I too am investigating FB reels as we well as Instagram. It is kind of fun to make videos. I am going to check out Trello and see if it is helpful for me.


    • March 7, 2024 at 04:05:07 PM by Meredith

      Hi Sherri,
      Thank you for your comment. I have not gotten brave enough to actually make one yet, but hopfully soon I will. Best of luck to you.


  13. March 5, 2024 at 01:32:31 AM by Scott Rulon

    Nice orderly directions for funnels. Funnels really befuddled me for sometime because I never had a teacher like Dean. Keep up with your nice clear process.


  14. March 6, 2024 at 03:57:14 PM by Ernie

    Hi Meredith, I am in the funnel creation process as well. To be honest, I am still trying to grasp all the concepts, so I am almost at the creation understanding stage. Facebook Reels – interesting! I’ve been teetering with trying TikTok, but I may have a look at your idea. Best wishes to much success!


    • March 7, 2024 at 03:57:28 PM by Meredith

      Hi Ernie,
      Yes,it’s definitely a process. TikTok was another platform I was gonna look into too. Thank you for your comment, and best of luck to you!


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